Ugh, what can you say after months of inactivity on the blog?, I think little , So without further dedicate myself to write about what the title of the Post describes.
I've written before in other previous posts, as this pot of something that personally always caught my attention, and I sure you had noticed already that the logo of Google is not always the same, it is dynamic, and often , is amended to refer to various events, important events or any circumstances which they consider relevant, of which there have been many over the years , some real works of art .
And that is today's post, the logo that recently we could see on the front page of Google , one of the most curious and dynamic of all time no doubt, and it was dedicated to the famous video game Pacman or Pac Man to so many games I've played, and that certainly could play in Google's own page on the logo created for this purpose.
And after this short introduction of Logo enjoyed enjoy the Pacman Pac Man:
May 22, 1980 - Launch of video game Pac-Man
I also commented that Google usually changes its logo on any significant event occurs, or takes place the celebration of an important event in the development of humanity, or some other circumstance worthy of mention, and that over the years has been many logos , some true works of art .
And that is today's post, the logo we could see yesterday's home page Google , one of the most curious of all time no doubt, and it was dedicated to the birthday of Samuel Morse died in 1872, and born 27 April, 1791, best known as the inventor of the telegraph and the "Morse code" that was developed by Alfred Vail in 1835 while working with Samuel Morse in the invention of the telegraph.
And after this short introduction enjoy this magnificent logo:
April 27, 1791 - Birthday of Samuel Morse
You can see some other logo on this pot .
Recently Google has added to its email service Gmail a new security feature that can be quite useful, or at least you can take some control of logins on your account, and where they occur but go little by little.
When logging into Gmail, at the bottom of the screen you can see the following message:
As seen in the image, it shows the IP address from which you have accessed the account and when you've done for the last time, but there's more, because if we click on details we can see this window:
In the picture we see all new posibilities offered by this new functionality:
- Information about the current session: IP, where it has occurred (Browser, mobile, POP3, etc.)
- It lets you slam all sessions you may have open in other computers (Appearance quite useful if for example you left the account open by mistake on a public computer)
- Information about the latest five connections: IP, where it has occurred (Browser, mobile, POP3, etc.), date and time
It is certainly a great feature to control "uses strange" or inadequate in your email address and detect theft of account, since for example, if you visit always mail from the browser and access the report you see that your account has been opened by someone perhaps POP3 access in use without your consent or if the days and hours of use of the account does not usually coincide with those usually can view the mail, you can also suspicious.
The IP, well, could become useful, but again, if you have it fixed, but in my opinion may become less important, and it is normal to be dynamic, and if you connect from many places in one day your account, as there will be many ip's, but if you do it always from a pc, if can be useful too, but we must not become paranoid with this, .
What is wrong with this?, Because new is the ease with which Google collects data from users who perhaps could even be considered private, such as the IP, although Google seems that IP is not private data , Spanish Agency for Data Protection (AEPD) in its report 327/03 seems to disagree and that considers itself a data IP private character , but hey, these debates have always existed about whether Google is going too far with the information stored in its users and the uses made of it.
Personally, I do not mind this as it is true that Google "knows everything about me," but thanks to that we can enjoy services and facilities such other email clients do not provide, and you like their practices but the solution is easy, stop using Google services, . But for now, not for me to do, and I think this feature can be very useful.
When it seemed that after the rejection of Microsoft's bid for Yahoo! things could return to a normal situation, a new movement has shaken this quiet again, is that Yahoo! seems to be a very appetizing candy.
Although this time it is not Microsoft, who have already had enough, , But we are talking about another online giant: Google .
And is that Google has reached an advertising agreement with Yahoo! for Google to sell advertising on Yahoo search by placing Adsense in these searches.
This agreement, which will enable Yahoo! to generate an annual opportunity sales up $ 800 million, has an initial term of four years renewable every three years, and show only the results of Google advertising on Yahoo! searches in U.S. and in Canada.
But what really means this agreement?, Because without going deep into details implies many things, and some not so good.
- I hope you are very clear on Yahoo! strategy they want to pursue, because although it appears that the agreement is not very axfisiante, and leaves some leeway Yahoo! when where and how much advertising show, practically this yielding to Google your piece of the pie in terms of online advertising, because how To manage advertising with Yahoo!, being able to do with Google?. Nosé why, but I feel that these have been able Yahoo over their hatred of Microsoft (even when properly evaluate the takeover bid), that the benefits of the agreement.
- Of course, Google is the ultimate beneficiary of this agreement, as Peter would say Grifin in Family Guy, this agreement, for Microsoft is like a "Wham!, Across the mouth"
- If the takeover bid Microsoft to Yahoo!, many said, that in the online advertising pie and only have two competitors, Google and "Microhoo" (to give a name to the resulting company), with this move, Is there no an almost monopolistic online advertising market?, Microsoft thinks so, and so has already complained . Curious that the "king" of monopoly monopoly complain, hehe.
But like Google are not stupid, and they know the punch that have given once have rushed to defend the agreement , noting among other things, that the agreement:
- It is not a merger. But that's just about Yahoo! facilitate access to its technology through AdSense advertising.
- It eliminates a competitor. This means that Yahoo! will continue to participate in the online advertising business, and that despite the agreement, yahoo! technology can use Google as you want, either too much or little.
- Yahoo! does not prevent to reach similar agreements with other companies
- There is an increase in the share of Google in searches
- There will be an increase from Google, the price to advertisers, although this is less clear
Thus, we see that the future offers us regarding the situation of online advertising after the agreement and the trio of companies Google-Yahoo!-Microsoft.
Long ago I wanted to be writing about something that I love about Google, which may seem a mere detail, it's funny and I like: Your logo.
And, as I suppose ye shall have laid down, the logo of Google is not always the same, it is dynamic, and often is modified to refer to different events.
Google usually modify your logo on any significant event occurs, or takes place the celebration of an important event in the development of humanity, or some other circumstance worthy of mention. Obviously, over the years there have been many logos , some true works of art and it would be almost impossible to cover everyone, so the reason for this post is to review those that have come out recently and I personally have liked to see which appear to you and whether or not coincidís me in her beauty, .
And without further ado, let's see logos recently caught my attention most of the celebrations or events that Google considered appropriate to review:
May 15, 2008 - 112 anniversary of the first film screening in Spain (1896)
16 May 2008 - 48th anniversary of the invention of the laser
June 6, 2008 - Commemoration of the 409 birthday of Spanish painter: Diego Velázquez
What do you like more?
In the Google Analytics Blog report a new utility of Google Analytics, which perhaps can become something useful to companies who base much of your Internet activity.
This new utility, called "Benchmarking" or "Comparative" in case you have Google Analytics in Spanish, to compare the statistics of your company with the sector to which the company in question belongs. (Provided, other companies use Google analytics and also activate that functionality)
To enable this functionality, once inside your Google analytics account, in the "Users" tab, enable "Comparative (beta)" or if you do it from the English version, will be from the tab "Visitors" activating "Benchmarking ".
Later, he says the website of Google analytics, enable benchmarking, should be shared Google Analytics "Anonymously with Google and the benchmarking service" from the settings page to share data.
(Click on the image to enlarge. Image taken from Google Analytics Blog )
What can you say about this new utility?, It is curious that, of course, and to some extent it may be helpful, but I can not say much more, since I have not seen the reports offered, except the picture above, and I have not time to activate and check a little use, since it does not need it, but I think no more than a mere "toy" with which pry, but without giving it a high level of importance to data that can facilitate since each individually being who chooses the sector category, the data could be easily alterable simply, someone chose wrongly sectors, likewise, that to show you the comparisons, one must activate, and use Google analytics, so if a large section, only a few will activate and use it, as it has not much value, so as curiosity may be fine, but for now, do not think for a lot more.
If you want more information on this feature please visit the Support Center Google Analytics this section that explain more about the use of the comparative
Has recently released a fact, which may never have noticed, and I personally called me tremendously attention.
This is the little-known cost of the home page button on Google :
"Better" or "I'm feeling lucky":
And according to the American Public Media's Marketplace this button, you supposed to Google, a cost of 110 million dollars per year, a figure not negligible, more so when it is a button that although almost everyone knows of its existence, only used by 1% of Google users., or what is the same, only 1% of Google searches are made using the button.
Where does that cost?. Those millions of $ that Google stop sign coming from the actual operation of that button, because if you have not ever used, making that button is that when performing a search on Google if you press the button "I'm Feeling Lucky" takes you directly to the page that ranks first in the ranking of the search results on Google, so stop showing conceptual advertising that appears in the results page using a search normal and therefore the possibility of Google to get that advertising revenues.
So the question that may have one now, is: Why keep that button?. Certainly in the beginning, the cost to keep perhaps not very high, but considering that in recent years Google has increased considerably its advertising revenue, we assumed an increasing cost to maintain that button, when it really does not provide an increase value for the company, tangibly speaking.
For me, the key for which that button is there despite the cost that Google supposed to keep it, is found in the subjective value and brand image that button brings, even that, a single button.
And is that the button has become a kind of icon of Google, and it is there since the emergence of search engine back in 1998, and me personally, I would rarely see the Google page without the button being the google page and is minimalist in itself. That nothing would happen, because users would notice, but would continue to use the browser, totally agree, but for me it would not be original Google page.
And that if it is difficult to brand image, the harder it is to keep it, and since Google has done it would be a shame to disappear.
We'll see if Google thinks the same, and we still see the button for much longer, or disappears some day soon, betting allowed ................